.

Get Newsy
Write something current or something that will generate controversy. These things help you in getting notified by the readers and also by the search engines. Newsy keywords are not very competitive, so when you write a good optimized blog post with associated newsy keywords the chances of being in the top results increases.
Make it personal 

When you are writing a blog post it is better to give it a personal touch. General articles are different from the blog posts. General articles were written by the third person whereas Blog posts were written by you. So, when you write a blog post share your insight and experiences; this will attract the readers.
Allow comments

Comments create a buzz around the blog and give your visitors a reason to come back to your site again. Some visitors and readers even subscribe to your posts so that if the post receives any other replies or comments they will get notified. So, to encourage people to comment on your blog you need to follow some techniques like posing an engaging question or by creating a poll associated with the subject.
Be consistent in your posts 

Search engines like fresh and unique content. So, updating your blog with new updates and posts will help your blog to rank highly on the search engines and gives your readers a reason to come back to your site. Try and post at least three times a week.
Organize your tool box 

Social sharing widgets are the necessary aspects of your blog’s toolbox. So, install the buttons which enables your visitors to easily save and bookmark your content. This also allows you to share your posts on your desired social networking sites. The important tools which your toolbox should consist of are ‘Share this’, ‘add this’ and ‘RSS button’. The RSS button notifies the subscribed readers when there is a new post or update to your blog. Add this and Share this will allow you to share your content on various social sites.

Author Bio:This guest post is contributed by Zara, financial guest blogger. At present she is focusing on ppi claims . Catch her @financeport

Content marketing blog articles is necessary if you are looking to increase your online exposure. An effective content marketing blog strategy can help you acquire the target audience and improve search engine optimization, or SEO. In fact, content marketing is often overlooked by many new bloggers looking to SEO their content.

Content promotion is the foremost contributor to off-page SEO. As you can see, marketing quality content is beneficial to your blog in multiple ways. Let's take a look at how you can increase you blog's exposure via this strategy.

Creating Quality Content Matters

Before you can begin the distribution process of content marketing blog articles, there is an often overlooked step you must perform initially. Far too often, especially among those who are solely looking for SEO juice, bloggers overlook the importance of creating valuable content.

Content marketing is essentially the process of getting to your targeted audience without selling them anything. This is done by providing relevant, informative, and attractive content. Creating high quality content is half the battle with this type of marketing.

Social Media Platforms

As you are probably aware, social media platforms are among the busiest websites online today. Countless users access these websites daily to interact with friends, access news, and entertain themselves. By creating high quality sharable content, you are on your way to effectively marketing content via social media.

While creating sharable content is a great way to increase exposure by potentially going viral, it is necessary to learn to target your audience. In other words, your content marketing strategy is not going to be useful if you simply create a profile and start posting. You need to target people with certain interests and relevant fan pages and groups.

It should also be noted that social media marketing can be a very time-consuming process. Luckily there are social media marketing automation tools that can alleviate the stress of this process. By using various programs, you can schedule your social media posts and focus your marketing efforts elsewhere.

High PR Article Directories

Article directories such are potent sources for article marketing for multiple reasons. These article directories essentially serve as blogging communities in which authors and readers alike read and share content relevant to their interests or niche. This alone is reason enough to start posting high quality content on article directory websites.

In addition, posting content in these article directories can help your blog's SEO efforts. While there are a seemingly limitless number of article directories online today, not all of them are created equal. Among this hoard of directories are high PR article directories.

What does this mean for SEO?

When posting content in high PR article directories, authors are allowed to include backlinks to their blog or another article they've written. Google considers these high PR backlinks to be very valuable. By consistently posting articles in high PR article directories, you are dramatically increasing an article chance of being found on an initial Google search results page. While these are not the only content marketing blog strategies, they are among the most effective.